Casio continues its foray into the world of women's fashion.

Casio continues its foray into the world of women's fashion. Late last year,I wrote about Casio's introduction of the squareBaby-G series, and now they are marketing to fashion-conscious women once againwith the new Futurist.I have to admit, when I first saw a watch by Casio called the Futurist, I startedenvisioning things like GPS, Bluetooth, WiFi, and GSM, so I was a little surprisedto basically find just a lot of hot pink. But I think the idea of combining fashionand technology is a worthy pursuit. I believe Casio feels they have thetechnology part down (see my article entitled HasCasio Perfected the Digital Watch?), so now they are repackaging thattechnology in a way that will appeal to a market which, in the US, anyway, is dominatedby companies like Fossil, Swatch, and Guess.Futurists are cute little watches. Since I'm not likely to write very eloquentlyabout women's fashion, I'll quote Casio's marketing team, instead:The ultimate statement in fashion with a retro style will make it a popularchoice amongst style leaders. Futurist - colourful and stylish, perfect forany day, any outfit - a choice of ten colours! The Futurist comes with sidebarsthat colour co-ordinate with the LCD screens, be colour co-coordinated allthe time.Features of the Futurist include alarm, stopwatch, dual time, and an electroluminescentbacklight. For updates on content, follow Watch Report on Twitter.